What should a UGC video cost?
Answer a few questions and get a planning range for your UGC videos, with every factor shown. Free, no sign-up.
How this was calculated
- Creator experience×1
- Usage period×1.1
- Paid ads+35%
A planning estimate, not a quote and not market data. It is built from public list prices of UGC platforms and the factors above. Real offers vary.
Questions
Is this the real market price?
No. It is a planning range built from public list prices of UGC platforms and the factors you see below. Real offers vary with the creator, the niche and how much usage you ask for.
Why do usage rights change the price?
A creator who lets you run a video as a paid ad for a year gives you more than a post on their own feed. Longer terms, paid ads and exclusivity each add to the fee.
Does BriefTogether take a fee from this estimate?
No. The calculator is free and nothing here is a quote. Creators join BriefTogether for free and propose their own fee on each campaign.
Ready to work with real creators?
Publish a campaign for free. Creators join free and propose their own fee.